Director of Marketing
Location: Austin, TX (Hybrid)
Type: Full-time
About the Role
Gameto is working to redefine women’s and family health, and we’re looking for a bold, mission-driven Director of Marketing to help us tell that story. This is a high-impact, high-visibility role for someone who lives at the intersection of strategy, creativity, and execution. You’ll collaborate directly with our CEO and leadership team, lead external agencies, and drive brand and creative marketing initiatives, all in service of building a healthier future for women and families.
The ideal candidate has deep experience in brand strategy, creative campaigns, and messaging, complemented by strong digital fluency. They should be ready to represent a cutting-edge biotech startup and position Gameto as a category-defining company. This is a rare opportunity to merge biotech with an emerging consumer brand, while also marketing to clinics, pharmaceutical partners, and the broader business community.
This is a fast-paced role with significant scope for impact, and we welcome candidates with backgrounds in consumer or healthcare marketing, biotech, or related industries.
Responsibilities
- Brand Strategy & Positioning: Develop and evolve Gameto’s brand identity, ensuring consistency and resonance across audiences (patients, clinics, partners, and the broader public).
- Creative Campaign Development: Lead the creation of compelling campaigns that highlight Gameto’s mission, products, and milestones.
- Digital Presence: Oversee social media, website, and digital storytelling efforts that bring the brand to life in culturally relevant and engaging ways.
- Events & Partnerships: Support conferences, speaking opportunities, and partnerships to enhance visibility and credibility.
- Content & Messaging Development: Craft clear, compelling brand narratives across digital, print, and experiential channels.
- Cross-Functional Collaboration: Partner closely with clinical, commercial, and executive teams to ensure marketing strategy reflects strategic goals and clinical milestones.
- Agency & Partner Management: Manage external creative agencies, design teams, and freelancers to ensure high-quality, on-brand execution.
- Community Building: Build authentic connections with patient communities, clinics, and industry stakeholders to strengthen trust in the Gameto brand.
Qualifications
- 5 to 10 years of experience in brand marketing, consumer marketing, or healthcare/biotech marketing
- Strong track record in building and managing brands through creative campaigns and strategic positioning
- Digitally fluent, with experience leading social media and online storytelling initiatives
- Strong writing and editing skills, with an ability to distill complex ideas into accessible, inspiring narratives
- Familiarity with digital tools and platforms (e.g., social media management, web CMS, analytics tools)
- Experience with event planning, brand campaigns, and partnership activations
- Experience managing external marketing agencies or creative partners preferred
- Interest in healthcare, biotech, wellness, fertility, or women’s health strongly preferred
- Able to commute to Gameto’s New York or Austin office at least 2x a week
The Ideal Candidate Is
- A creative storyteller and brand builder
- Nimble and energized by a fast-paced, high-growth environment
- Able to balance big-picture strategy with hands-on execution
- Excited to elevate a groundbreaking fertility product to global audiences
- A self-starter who is detail-oriented, organized, and proactive
- Ready to work across geographies, time zones, and teams
About Gameto
Gameto is a clinical & commercial-stage biotechnology company developing novel treatment solutions for women’s health, starting with infertility. Gameto brings together an experienced scientific management team with the vision and passion to develop a product suite to support women throughout their reproductive journeys.
Gameto’s lead program, Fertilo, aims to make IVF and egg freezing shorter, safer, and more accessible through reduced hormonal injections by maturing eggs outside of the body. Gameto is led by physician-turned-entrepreneur Dina Radenkovic as CEO and serial entrepreneur and founder of one of North America’s largest fertility networks Prelude Fertility, Martin Varsavsky, as Chairman.
Gameto has raised $127M to date from investors including Two Sigma Ventures, RA Capital, Insight Partners, Overwater Ventures, Future Ventures, Bold Capital, Lux Capital, Bob Nelsen of Arch Ventures, and Anne Wojcicki of 23andMe, and $10 million to accelerate the company’s menopause program.
For more information, visit gametogen.com or follow us on Twitter and Instagram @gametogen and on LinkedIn.
We are an equal-opportunity employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.